Both are taught at techcadd. Here is how they differ on level, tools, projects and where each one can take you.
| Feature | Social Media Marketing | UI/UX Design |
|---|---|---|
| Level | Beginner | Beginner |
| Duration | 2–3 Months | Duration on enquiry |
| Who can join | No technical background or prior marketing experience needed | Basic computer skills; no design degree or coding knowledge required |
| Key tools | Meta Business Suite, Meta Ads Manager, LinkedIn Campaign Manager, YouTube Studio, WhatsApp Business, Canva | Figma, FigJam, Miro, Maze, Adobe Photoshop, Adobe Illustrator |
| What you’ll learn | Module 1: Social Media Marketing Foundations · Module 2: Audience Research and Brand Voice · Module 3: Content Creation and Planning · Module 4: Reels and Short-Video Marketing | Module 1: Foundations of UI/UX Design · Module 2: Design Thinking & User Research · Module 3: Information Architecture & User Flows · Module 4: Wireframing & Low-Fidelity Design |
| Portfolio projects | — | — |
| Career roles | Social media executive, Content strategist, Community manager | UI designer, UX designer, Product designer |
Learn to plan, run and measure campaigns on Instagram, Facebook, LinkedIn, YouTube and WhatsApp Business, built around live campaign projects and portfolio-ready work.
Learn to research users, plan journeys, build wireframes, create high-fidelity interfaces in Figma and test prototypes, the same workflow product teams use.
A counsellor can map either course to your degree, schedule and career goal — one call is usually enough.
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